0Some call it the Melba Theatre building, others refer to it as the Pizza A Go-Go building for a long-time tenant, and still others call it Grand View Arcade. Whatever the name, it is stunning. With few exceptions, this has to be one of best proportioned and detailed buildings in all of St. Louis.
Anyone looking to construct a new mixed-use building in the city of St. Louis should study this one closely. I’m not advocating copying the detailing, although it is fine. Rather, the massing and relationship of windows to solid is very pleasing.
A modern interpretation of this building would be quite nice a block south on the old Sears site. Oh that is right, Ald. Jennifer Florida wants a McDonald’s on that site. Well, I guess she knows best…
The Lawrence Group is tackling this building along with the former Southside National Bank across Grand. This building will have sidewalk level retail with apartments above. Parking for residents will be in the basement, accessed from the former bank drive-thru area to the south. Unfortunately, the existing curb-cut on Grand will remain. I’d like to see access to this side parcel from the alley, not Grand.
The name Grand View Arcade, according to TLG, is the official historical name of the building. Like the larger Arcade building downtown at 8th & Olive, this one sports an indoor hall with shops facing it on two levels. Basically, it was an early indoor mall. This, in fact, pre-dates the early suburban outdoor mall concept. Where this differs is scale: it works as a small space in a great building in a pedestrian neighborhood.
Apartments will occupy the 2nd and 3rd floors of the building so it remains to be seen if this arcade will once again be a public space or it will become a grand entrance lobby for the apartments. I’d like to see it open to the public.
So the name thing. The Pizza A Go-Go name is simple, it was a tenant for many years and people fondly remember it. But how did the Melba Theatre fit into all of this? Well, not inside this building that is for sure. The Melba was behind the building to the east. Basically you’d enter the Arcade off Grand and walk past this staircase to the actual theatre.
The east facade of the Grand View Arcade is seen at right here. Note how the lovely facade wraps around the corner from Grand onto Miami Street. On the left of the image is an unfortunate apartment building that was built where the Melba Theatre once existed. It is not clear to me how you got from the Arcade into the Melba: by going back outside? By going through a hallway? Did the Melba have an entrance off Miami Street as well? Perhaps some historians will know or someone will look up some old records. Razing this ugly apartment complex and building something new up to Miami Street would be a great next step.
Apparently TLG already has interest from retail tenants for this building so they are moving ahead their renovations. These tenants haven’t yet been announced by it is good to see the strong interest in street-level retail in this area.
Additional photos can be seen on Flickr.
– Steve