Retailers Promote Shopping Downtown Through New Marketing Campaign
I was downtown for lunch yesterday and picked up a simple but smart flyer listing 16 “fine independent retailers.” In a small amount of space they’ve managed to communicate all the business names, what they each offer, their addresses and phone numbers as well as pinpoint their locations on a map. Not bad!
Here is the really smart thing these savvy retailers have done, they’ve created one website that lists all of their individual websites along with a printable map. Smart.
So, check out shopdowntownstl.com and support our locally-owned merchants. For your future reference I’ve added the link to the growing list of links in the right hand column of the home page here at Urban Review – St. Louis.
– Steve
This is what Downtown Now! and/or the Downtown St. Louis Partnership should be doing.
Of course, if either organization did do something like this, they would find a way to mess it up.
[REPLY – Yeah, they’d have you download a Word document with plain-jane text rather than a cool website with links and a PDF map. – SLP]
Anyone read the Sunday NY Times travel section article on Philadelphia? Focused a lot on the revival of the center city area – one of the things mentioned was their First Friday, which now attracts crowds into the thousands. Also, a couple weeks ago there was an article about how art venues have brought back Honolulu’s Chinatown.